Ingredients Matter
Some supplements use fractional doses that may or may not have a physiological impact on your body. Seradawn and Seradusk are different: every ingredient is dosed at levels shown effective in peer reviewed literature, targeting the root causes of stress, fatigue, and poor recovery.
Here's exactly how each formula works by themselves and in concert with each other.
☀️ Seradawn — Daytime Activation and Resilience
Intended Impact: Steady energy without jitters, mental clarity, and the resilience to handle stress without burning out.
Cluster 1: HPA Axis Regulation & Stress Adaptation
Ashwagandha – Reduces stress hormone signaling (CRH and ACTH) in the hypothalamus and pituitary, normalizing cortisol output. Translation: your stress response stays proportional instead of overreacting to every demand.
Rhodiola rosea – Shows mild MAO inhibitory activity while enhancing serotonin, dopamine, and norepinephrine availability. Translation: improved mental clarity and stress resilience without overstimulation.
Panax Ginseng – Modulates HPA axis activity and supports vascular function through nitric oxide pathways, improving stamina and cognitive endurance. Translation: sustained performance throughout the day.
Together: These adaptogens stabilize the stress response and maintain energy without overstimulation—think clear-headed focus, not caffeine jitters.
Cluster 2: Mitochondrial Energy & Metabolic Regulation
Alpha-Lipoic Acid (ALA) – Acts as a redox cofactor in mitochondrial metabolism and regenerates glutathione, vitamins C and E. Translation: your cellular powerhouses run cleaner and more efficiently.
Chromium (Polynicotinate) – Supports insulin sensitivity and glucose metabolism for balanced energy. Translation: stable blood sugar means no mid-afternoon crash.
Vitamin C & Zinc – Support enzymatic reactions in ATP production and antioxidant defense. Translation: foundational nutrients that keep energy systems running smoothly.
Together: Improve cellular energy efficiency and prevent mid-day fatigue—consistent energy from morning through evening.
Cluster 3: Antioxidant & Anti-Inflammatory Defense
Turmeric (Curcumin) – Inhibits inflammatory pathways (NF-KB and COX-2) and upregulates Nrf2 antioxidant genes. Translation: less inflammation means faster recovery from physical and mental stress.
BioPerine® (Black Pepper Extract) – Enhances bioavailability of curcumin and other nutrients by up to 2000%. Translation: these ingredients become biologically active.
Together: Protect against oxidative stress from daily physical and mental load—you'll notice less brain fog and faster recovery between demanding tasks.
🌙 SeraDusk — Nighttime Recovery and Restoration
Intented Impact: A calm mind that can actually shut off, faster sleep onset, and the kind of deep rest where you wake up feeling restored.
Cluster 1: Neurochemical Calm & Sleep Induction
L-Theanine – Increases alpha-wave activity (associated with relaxed alertness) and modulates GABA, serotonin, and dopamine for calm without sedation. Translation: mental quieting without grogginess.
Valerian Extract – Activates GABA-A receptors, reducing neuronal excitability. Translation: helps your nervous system downshift from "alert" to "rest" mode.
5-HTP – Precursor to serotonin, which supports mood regulation and can be converted to melatonin. Translation: supports both the emotional wind-down and the biological sleep trigger.
Together: Rebalance excitatory–inhibitory tone and support melatonin synthesis—your brain gets the signal that it's time to rest.
Cluster 2: Circadian Rhythm & Recovery Support
Tart Cherry – Rich in anthocyanins that modulate inflammatory pathways (COX-mediated), plus natural melatonin content. Translation: addresses both inflammation-driven sleep disruption and circadian signaling.
Magnesium (Citrate) – Regulates NMDA receptor excitability and supports muscle and nervous system relaxation. Translation: physical tension releases, which is often the barrier to falling asleep.
Lemon Balm – Inhibits GABA transaminase and modulates GABA/nicotinic receptor activity, supporting parasympathetic (rest-and-digest) dominance. Translation: helps shift your body out of "fight-or-flight" mode.
Together: Reinforce circadian timing and deepen sleep architecture—not just more hours in bed, but better quality rest.
Cluster 3: HPA Modulation & Overnight Repair
Ashwagandha – Lowers evening cortisol, enhancing rest and HPA axis recovery overnight. Translation: your stress system gets a chance to reset while you sleep.
Zinc – Cofactor for DNA repair, melatonin synthesis, and immune modulation. Translation: the cellular maintenance work that happens while you're asleep runs more efficiently.
Together: Promote tissue regeneration and restore hormonal balance overnight—you wake up actually recovered, not just "slept."
The 24-Hour System
Seradawn primes your stress and energy systems for adaptive performance during the day. Seradusk restores them for deep recovery at night. By balancing cortisol, serotonin, and mitochondrial function across the day-night cycle, they work in tandem to restore resilience from the inside out.
This isn't about suppressing stress or forcing sleep—it's about working with your body's natural rhythms to perform better and recover fully.
About Our Dosing Philosophy
If an ingredient is in the bottle, it's there at the lowest impact dose suggested by peer reviewed literature on human data.
Have Questions About Specific Ingredients?
We're here to help. Contact Us or join the conversation in our Kickstarter comments—we believe in radical transparency about what's in these formulas and why.
These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
